Enterprise Website Development Basic Process and Considerations

A corporate website is the core online brand asset. A proper development process ensures quality and operational effectiveness. This article covers the full workflow.

1. Requirements Planning

Define website positioning (brand showcase/marketing/e-commerce), target audience, core functional needs. Create sitemap and page list, determine design style preferences. Budget and timeline should be finalized at this stage.

2. Domain & Hosting

Choose a brand-related, memorable domain (.com/.cn/.com.cn) through accredited registrars with real-name verification. Server selection depends on traffic and tech stack: SMEs can use cloud servers (Alibaba Cloud, Tencent Cloud) with scalable CPU, memory and bandwidth.

3. Design & Development

UI design must follow brand VI guidelines, prioritizing UX and mobile adaptation. Frontend uses responsive design for good display on PC, tablet and mobile. Backend chooses appropriate tech stack with a CMS for easy maintenance.

4. Testing, Launch & Operations

Pre-launch: functional, compatibility, performance and security testing. Complete ICP filing (mandatory for domestic servers). After launch: continuous content updates, SEO optimization and security maintenance. Choose providers with after-sales support for long-term stability.